Chery's premium Exlantix brand confirmed for Australia in 2027 with ET SUV and ES GT wagon

Exlantix confirmed for Australia under a different name

Chery's premium brand will launch in Australia in 2027, trading under the Exlantix name rather than Exeed. Exeed International CEO Lilian Xiong confirmed the plans to CarExpert at a Shanghai presentation, saying the business operates as one brand but could not register the Exeed name in certain markets, including Australia, and would instead use the Exlantix identity already attached to its electrified line-up overseas. ²

Carsauce's report of the launch notes the same arrangement, explaining that Exlantix and Exeed are the same brand, with Exlantix typically used across export markets, and that the Exlantix prefix on each model name is also expected to avoid clashes with existing nameplates. Neither outlet named the specific trademark that forced the change; CarExpert notes Ms Xiong did not identify it, though the Exeed name is similar to Kia's XCeed in Europe and to Mitsubishi's Exceed grade designation in Australia. ¹²

Launch timing: first half versus mid-year

The two Australian reports differ on when the brand will arrive. Carsauce, writing on 18 October 2026, states Exlantix will launch in Australia in mid-2027, attributing the timing confirmation to Exeed CEO Lillian Xiong. CarExpert's report of the same Shanghai event says the first vehicles are expected in the first half of 2027, citing the same executive's confirmation of the brand's Australian plans. ¹²

No later authority in either report resolves that difference, so the precise launch window remains open: both descriptions fall within calendar 2027, but whether the first customer cars arrive early or midway through the year is not settled. Neither publication reports a specific month or delivery date, and both note that a detailed launch schedule is still to be announced. ¹²

First models: ET SUV and ES GT wagon

The Exlantix ET SUV and Exlantix ES GT wagon will lead the Australian rollout. CarExpert saw right-hand-drive examples of both models in Shanghai, where the design team described the ES GT as close to production and used footage of a near-final prototype to explain its styling. The ES GT is a shooting brake, or sporty wagon, combining a low roofline with an extended rear body, with flowing surfaces, a broad stance and a continuous rear light bar across the tailgate. ¹²

Inside, CarExpert describes a wraparound cabin layout with layered surfaces and integrated ambient lighting, and notes that Exeed's official preview of the ES GT describes a large, forward-positioned display spanning the dashboard. Carsauce likewise highlights the ES GT's right-hand-drive presentation and its dashboard-spanning display. ¹²

On powertrains, both outlets report that electric and plug-in hybrid options are planned for Australia, with the exact powertrain choice for each model still to be confirmed. CarExpert adds that the existing overseas ET range includes both battery-electric and range-extender versions, the latter using a petrol engine purely to generate electricity to reduce reliance on external charging. ¹²

Positioning and how the brand will operate

Exlantix will occupy the premium new-energy space in Australia. Carsauce reports that Xiong positioned the brand alongside Zeekr and Denza, and that the brand will operate separately in Australia rather than sitting under the existing Chery or Omoda Jaecoo structure. CarExpert's interview is consistent: asked whether Zeekr and Denza were representative of its intended competitors, Xiong broadly agreed while cautioning that precise positioning would depend on pricing. ¹²

CarExpert reports that Chery will handle the brand's Australian rollout directly, and that Australian prices and detailed variant line-ups were not disclosed during the interview. Xiong also pointed to the brand's international footprint, telling the publication the broader Exeed business had 560,000 customers across more than 40 countries. Asked whether Exlantix aimed to win buyers from established luxury brands or from owners of mainstream Chinese vehicles, she indicated there was room for both, pointing to customers seeking new design or technology and existing electrified-vehicle owners looking for an upgrade in cabin presentation. ²

International context: Europe and the wider Chery family

Exlantix is an established part of Chery's global premium business rather than a name created for Australia. In April 2026, Chery Auto announced via a statement, reported by Expansion, that Exlantix would arrive in Spain during the first half of 2027 with two E-segment electric models over 4.9 metres long — the ES sedan and ET SUV — with plug-in hybrid versions of both to follow. The Spanish outlet reports the range uses 800-volt electrical architectures with ultra-fast charging, and that Exlantix already operates in 22 international markets under the Exeed name. ⁴

Spanish motoring outlet Autobild adds detail on the brand's technology positioning in Europe, reporting the models ride on the E0X platform designed for battery-electric and extended-range electric vehicles, and citing claimed 0-100 km/h acceleration of about three seconds for the fastest ES versions and range beyond 1000 km for extended-range ET variants. Autobild also reports the 800-volt system can recover much of a charge in under 15 minutes. These are the publisher's reported figures for the Spanish market and have not been confirmed for Australian-delivered cars. ³

The ES GT itself was previewed internationally before the Australian confirmation. Expansion reports Chery announced the ES GT and EX8 as new models for Auto China 2026 in Beijing, held from 24 to 28 April, describing the ES GT as a 'cross touring' model blending luxury and performance, and said it would become Exlantix's third model in Spain during 2027. ⁴

Exlantix becomes the latest in a rapid succession of Chery-linked brands bound for Australia. CarExpert notes Chery returned to the Australian market in 2023, was followed by Omoda Jaecoo in 2025, has Lepas orders open ahead of first customer deliveries in November 2026, and has iCaur, Freelander and Jetour all due in 2027, with Freelander a joint venture between Chery and Jaguar Land Rover. Carsauce similarly frames the Exlantix plan as another Chery-linked 2027 launch alongside iCAUR and the upcoming Freelander. ¹²

What is still unknown

Key commercial details are yet to be announced. Both Australian reports state that local pricing, specifications, model-specific powertrains and a detailed launch schedule remain outstanding, and CarExpert notes that right-hand-drive production of further models previewed at the Shanghai event has not been confirmed, with Xiong saying their development and suitability for individual markets are still being considered. Carsauce adds that pricing, specifications and the retail structure will be outlined closer to launch. Australian drive-away pricing, dealer arrangements and local tuning plans, if any, have not been publicly detailed. ¹²