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Geely readies its first model designed specifically for Europe, due to be revealed next year

Autocar reports that Geely is developing its first vehicle created specifically for the European market at its Milan base, with a reveal planned for next year, alongside software and driver-assistance changes aimed squarely at European buyers.

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DriveAgent illustration of the Geely EX5
DriveAgent illustration of the Geely EX5, based on the manufacturer reference for the vehicle's appearance. The setting and any people are illustrative. DriveAgent illustrationGeely EX5 — manufacturer reference

A Europe-first model is on the way

Geely is developing its first vehicle created specifically for the European market, with a presentation due next year. According to Autocar reporting carried by UA.News, the model is being designed at the company's base in Milan, and it is planned to be launched from Europe into other markets as well. No model name, body style or technical specifications have been reported, and the figures attached to any reveal next year remain unknown. 741

This marks a shift in approach for the brand's European line-up. Autocar reports that Geely's product definition director, Dennis Wainell, said the cars for the brand's initial entry into Europe were selected from the existing range and adapted for the local market. Geely entered Europe last year with the electric EX5 SUV and the related Starray plug-in hybrid model. The manufacturer's own account of its European rollout states the brand launched across Spain, Germany, the Netherlands, Belgium and Luxembourg within a 48-hour window in late March, bringing its footprint to nearly 20 mainstream European markets. 71

Software and driver-assistance changes for Europe

Alongside the new model, Autocar reports Geely is preparing more substantial changes for the European versions of its cars. The second generation of the Flyme infotainment system is expected to offer multitasking, split-screen functionality, widgets and more driver-relevant information, with its launch planned for next year. These remain reported development plans rather than released software. 7

The company is separately working on the audible warnings of its driver-assistance systems, which Autocar notes have been criticised by the press and by car owners. According to Wainell, as reported by UA.News carrying the Autocar report, the manufacturer is reviewing the volume of the signals, their nature and their activation logic while complying with regulatory requirements. The story does not state what changes will finally ship or when they will reach customers. 74

KO11 off-roader and the UK line-up plan

Geely's model range will soon be expanded with the halo model Project KO11, a version of the Galaxy Cruiser 4x4 off-roader recently unveiled in China, localised for Europe. Autocar reports, via UA.News, that it shares its architecture with the future Lotus Eletre PHEV but was developed for demanding off-road conditions, with a stated wading depth of 800 mm. The Galaxy Cruiser has been revealed in China; the European KO11 is described as upcoming, so its specifications and launch timing beyond this outline are not yet confirmed. 7

In the UK, Geely plans to launch ten models by 2030. The brand's line-up there is expected to grow in the near term from three models — the EX5, Starray and the electric compact EX2 — to five, with the addition of the Monjaro PHEV SUV and the KO11. These are the manufacturer's reported plans for the UK market; they do not establish availability in any other country. 7

DriveAgent illustration of the Geely EX5
DriveAgent illustration of the Geely EX5, based on the manufacturer reference for the vehicle's appearance. The setting and any people are illustrative.DriveAgent illustrationGeely EX5 — manufacturer reference ↗

The engineering backdrop: Geely Tech Europe

The Milan design work sits within a wider European engineering reorganisation. In late March 2026, Geely Auto Group announced the creation of Geely Technology Europe, a unified research and development organisation integrating its Gothenburg, Sweden and Frankfurt, Germany engineering centres. Announcing the entity, the company said it will work with the Geely Research Institute in China to engineer vehicle platforms for worldwide markets from day one, with coordinated engineering support across the Zeekr, Lynk & Co and Geely brands. 536

Geely Tech Europe's stated aims include shrinking the gap between China and overseas product launches to less than six months and doubling its managed European carline projects by 2027. Its three declared pillars are co-development of global mechanical and electrical/electronic architectures, product definition and market optimisation, and AI-powered digital experiences spanning agentic AI, ADAS, smart cockpits, and European data privacy and cybersecurity standards. The organisation traces its roots to China Euro Vehicle Technology (CEVT), founded in Gothenburg in 2013, which later became Zeekr Technology Europe, while the Frankfurt centre operates as LTIC GmbH under the new identity. The Gothenburg organisation's teams have contributed to platforms including the Compact Modular Architecture, which Geely says underpins more than four million vehicles globally, and the co-developed SEA-S platform with its 900-volt high-voltage system. 563

The Australian position: group expertise over local tuning

Geely's approach to tailoring vehicles by market is also visible in Australia. Reporting carried from 7News Melbourne states that Geely Auto Australia director of product planning and marketing Andrew Tuitahi said there are no current plans to rework models for local driving tastes, unlike the local ride-and-handling programs Hyundai, Kia or GWM have run, and that the brand can instead lean on engineering talent and know-how across Geely Holding Group, citing Volvo for safety and Lotus for ride and handling dynamics. He said the research and development teams are focused on getting spec, technology and suitability right for Australian conditions. 2

The same 7News report notes Geely has responded quickly to software feedback locally, introducing over-the-air updates earlier in 2026 to improve the liveability of its driver-assist features, including letting customers select preset favourites to enable each time the car restarts. It also reports Geely was in the top ten for new vehicle registrations in August and September, registering 4473 units in September — up 870.3 per cent on September 2025 — led by the EX5, with the Starray at 1254 units and the EX2 at 1211, and opened its 100th Australian dealership with plans to reach 130 locations within six months. The Monjaro PHEV SUV is set to arrive late in 2026, with the Battleship 700 PHEV 4x4 and Emgrand L EM-i plug-in hybrid sedan due in 2027, according to the report. 2

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Behind this report

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7 cited pages across 6 websites

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  1. Geely E5 and Starray EM-i Debut in Five European Countries ...

    geely.com · 26 Mar 2026 · accessed 26 Oct 2026

    Role not assessedSource extract saved
    Why these labels?Geely E5 and Starray EM-i Debut in Five European Countries ...

    Who produced it

    We have not documented this publisher’s role. An unassigned label is not a negative rating.

    How this report uses it

    Cited in 2 paragraphs: A Europe-first model is on the way.

    This describes its use in our report. It does not establish the source’s editorial stance or independently corroborate every claim.

    Evidence record

    Text retrieved 26 Oct 2026. The retained extract did not reach our text limit. Extraction can still omit page content.

  2. Geely slams door shut on Aussie tuning program

    us.headtopics.com · 13 Oct 2026 · accessed 26 Oct 2026

    Role not assessedSource extract saved
    Why these labels?Geely slams door shut on Aussie tuning program

    Who produced it

    We have not documented this publisher’s role. An unassigned label is not a negative rating.

    How this report uses it

    Cited in 2 paragraphs: The Australian position: group expertise over local tuning.

    This describes its use in our report. It does not establish the source’s editorial stance or independently corroborate every claim.

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    Text retrieved 26 Oct 2026. The retained extract did not reach our text limit. Extraction can still omit page content.

  3. Geely stärkt europäische F&E für globale ...

    automotiveit.eu · 26 Mar 2026 · accessed 26 Oct 2026

    Role not assessedSource extract saved
    Why these labels?Geely stärkt europäische F&E für globale ...

    Who produced it

    We have not documented this publisher’s role. An unassigned label is not a negative rating.

    How this report uses it

    Cited in 2 paragraphs: The engineering backdrop: Geely Tech Europe.

    This describes its use in our report. It does not establish the source’s editorial stance or independently corroborate every claim.

    Evidence record

    Text retrieved 26 Oct 2026. The retained extract did not reach our text limit. Extraction can still omit page content.

  4. Geely розкриє першу модель для Європи наступного року — Autocar

    ua.news · 26 Oct 2026 · accessed 26 Oct 2026

    Role not assessedSource extract saved
    Why these labels?Geely розкриє першу модель для Європи наступного року — Autocar

    Who produced it

    We have not documented this publisher’s role. An unassigned label is not a negative rating.

    How this report uses it

    Cited in 2 paragraphs: A Europe-first model is on the way; Software and driver-assistance changes for Europe.

    This describes its use in our report. It does not establish the source’s editorial stance or independently corroborate every claim.

    Evidence record

    Text retrieved 26 Oct 2026. The retained extract did not reach our text limit. Extraction can still omit page content.

  5. Geely Auto Group announces the creation of Geely Tech Europe

    geelyauto.eu · 1 Apr 2026 · accessed 26 Oct 2026

    Role not assessedSource extract saved
    Why these labels?Geely Auto Group announces the creation of Geely Tech Europe

    Who produced it

    We have not documented this publisher’s role. An unassigned label is not a negative rating.

    How this report uses it

    Cited in 2 paragraphs: The engineering backdrop: Geely Tech Europe.

    This describes its use in our report. It does not establish the source’s editorial stance or independently corroborate every claim.

    Evidence record

    Text retrieved 26 Oct 2026. The retained extract did not reach our text limit. Extraction can still omit page content.

  6. Geely’s European tech push reshapes global EV race

    automotivemanufacturingsolutions.com · 27 Mar 2026 · accessed 26 Oct 2026

    Role not assessedSource extract saved
    Why these labels?Geely’s European tech push reshapes global EV race

    Who produced it

    We have not documented this publisher’s role. An unassigned label is not a negative rating.

    How this report uses it

    Cited in 2 paragraphs: The engineering backdrop: Geely Tech Europe.

    This describes its use in our report. It does not establish the source’s editorial stance or independently corroborate every claim.

    Evidence record

    Text retrieved 26 Oct 2026. The retained extract did not reach our text limit. Extraction can still omit page content.

  7. Geely to unveil first Europe-specific model next year — Autocar

    ua.news · 26 Oct 2026 · accessed 26 Oct 2026

    Role not assessedSource extract saved
    Why these labels?Geely to unveil first Europe-specific model next year — Autocar

    Who produced it

    We have not documented this publisher’s role. An unassigned label is not a negative rating.

    How this report uses it

    Cited in 6 paragraphs: A Europe-first model is on the way; Software and driver-assistance changes for Europe; KO11 off-roader and the UK line-up plan.

    This describes its use in our report. It does not establish the source’s editorial stance or independently corroborate every claim.

    Evidence record

    Text retrieved 26 Oct 2026. The retained extract did not reach our text limit. Extraction can still omit page content.